Touchpoint PPC · Free Weekly Newsletter

Google Ads insights
from inside real
ecom accounts.

Weekly breakdowns, case studies, and frameworks — straight from the agency managing millions in Google Ads spend for DTC brands across the UK.

60+
ecom brands & founders
£80M+
in client sales generated
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What's inside
Weekly Google Ads breakdowns from real ecom accounts
Case studies with real numbers from Touchpoint clients
Frameworks and structures you can use straight away

What you get every week

Written by Will Cameron — founder of Touchpoint PPC, spending millions a month on Google Ads for DTC ecom brands.

📊
Real Account Breakdowns
Inside looks at how we build, fix, and scale real Google Ads accounts — with actual numbers, not theory.
🔧
Frameworks You Can Use
The exact frameworks Touchpoint uses day-in, day-out for brands spending £4k–£100k/month on ads.
📈
Case Studies with Numbers
Client results, what we changed, what moved — and what you can apply to your own account this week.
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One more thing

Spending more than
£4k/month on
Google Ads?

Our team will audit your entire account for free — and show you exactly where you're leaving money on the table.

7–10 page audit document, completely bespoke to your account
No obligation — you keep the audit whether we work together or not
From the agency behind £80M+ in ecom sales on Google Ads
Free Google Ads Audit
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Schedule 20 minutes. We'll review your account and send you a full audit — packed full of value, no fluff.
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Free · No obligation · For brands spending £4k+/month
What's in the audit
Account structure review — campaigns, ad groups, match types
Product and keyword analysis — where spend is being wasted
Bidding strategy assessment vs your conversion volume
Specific recommendations you can implement immediately
Scaling POA — how to scale budget without killing ROAS

Not spending £4k/month yet?

No problem — the weekly newsletter covers everything from starting out to scaling serious budgets. When you're ready, we'll be here.

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